Featured Report: 6 Tools You Could Be Using To Make Your Business Better

HubSpot

The Difference Between Content Marketing and Inbound Marketing (and Why It Matters)

Sept,22,2014
by: Joe Chernov

During a 1967 post-fight interview with Muhammad Ali, legendary sports broadcaster Howard Cosell said to the fiery champ, “You’re being extremely truculent.” Without pausing to catch his breath, Ali replied, “Whatever ‘truculent’ means, if that’s good, I’m that.”

I’ve always thought Ali’s response was the coolest quip in sports history. Yet somehow I’d forgotten all about it until a couple years ago, when someone asked me to explain the difference between “content marketing” and “inbound marketing.”  I suggested she let others fret about terminology and instead focus on creating awesome stuff that doesn’t even feel like marketing in the first place. In other words, if it’s good, be that.  Read More

Small Business Trends

6 Tools You Could Be Using To Make Your Business Better

Sept,23,2014

by: Sujan Patel

We all know the standard tools that make a business run like it should. An accountant and bookkeeping system, inventory or project management software along with phones and computers to get things done. However, there are a few lesser known types of tools that, when implemented, can make a major impact on your business and its bottom line. Read More

The Telegraph

The real story behind Facebook 'likes'

Sept,24,2014

by:  Lauren Davidson

If Facebook likes are anything to go by, Shakira is the world’s favourite person (closely followed by Cristiano Ronaldo and Eminem), Coca-Cola is the world’s top brand, Vin Diesel is more loved than Harry Potter and the Yes campaign won in the Scottish independence referendum. At least one of those things is not true. In fact, when it comes to Facebook likes, quantity is no indication of quality - or even reality - according to new research from University College London and other institutions.  Read More

Small Biz Club

5 Processes Every Small Business Owner Should Automate Today

Sept,23,2014

by: Staff

As a small business owner, you know that there are tools out there to help you maximize your efforts. Automation is a forceful way to win the attention game and ensure that you are spending your time growing your business rather than using your time to complete repetitive tasks. If you have not automated any of these tasks, it is now time to liberate yourself and do the work to automate these processes.   Read More

KaratBars International

Welcome to Karatbars

Learn More About Karatbars!
Karatbars is an amazing opportunity that makes buying gold affordable AND offers an exciting way to earn a substantial income by sharing this program with others!Karatbars AdvantagesKaratbars International was founded in 2009, now in their 5th year, open in 120 countries and growing - The timing is perfect! Karatbars gold is assayed by the LBMA (London Bullion Market Association) - Certified for purity and weight!

Highest quality 999.9 gold currency bullion - Peace of mind knowing you own the very best gold! Refer others if you like who purchase gold and earn commissions - Create your future by helping others succeed and earn free gold! Commissions paid weekly to your personal Karatbars Mastercard  - No waiting for monthly checks in the mail, it's automatic each week! You decide how much gold you want and when you want it -You're in control, no minimum requirement, no autoship! Choose free gold storage at High Security and Bonded Prosegur or have it shipped directly to you - Rest easy knowing your gold is safe and secure until you want it shipped  directly to you!

A variety of collector Karatbars cards available, including a Vatican approved card with Pope John Paul II - Karatbars make great gifts! Company will buy your gold back from you and sell it at market value, and put your funds on your Karatbars Mastercard! No Enrollment Fee - Unlike so many other companies, with Karatbars there is no cost to become a member! Building wealth with gold!  You decide… To truly understand what you now have access to. visit our website Start Here

Featured Report: How to Shape Up Your Small Business Finances This Fall

DEX Media

Study Finds Personal Relationships Affect Small Business Operations

Sept,17,2014

by: Jim Shannon 

A joint study commissioned by the National Association of Women Business Owners (NAWBO) and Ink from Chase, found that personal and peer relationships have a significant impact on how owners run their businesses. Conducted by the research firm Braun Research, they surveyed 580 women and 481 men who are owners of U.S. small businesses (having fewer than 100 employees).  Read More

Social Media Examiner

How to Increase Your Facebook Conversions Using Google Analytics

Sept,22,2014

by: Antonio Calero

Do you want to improve your Facebook conversions? Have you considered combining the power of Google Analytics with your Facebook Insights? Comparing this data can help you find Facebook fans who are most likely to convert.  Read More

All Business Experts

How to Shape Up Your Small Business Finances This Fall

Sept,15,2014

by:  Nellie Akalp

When you are running a small business, things like balance sheets and long-term planning often take a back seat to the daily needs of your customers. As an entrepreneur myself, I know how it feels when you either have more work than you can handle or you’ve got to spend your days figuring out how to drum up more business. As a result, many small business owners do not have a firm grasp on their financials. Some businesses simply don’t keep records throughout the year and instead tally everything up come tax time. Others are disciplined about keeping good records, but then never actually look at the numbers to learn about their business.Read More

e-Marketer

Mothers Get Social on Smartphones
Sept,22,2014
by: Staff

What are today’s mobile mothers doing when they’re tapping and scrolling on their smartphones? According to July 2014 polling by BabyCenter, they’re likely texting or logging on to social media.

Nine in 10 US mother smartphone users surveyed said they used their phones at least daily to send texts, while 79% said they accessed social media via such a device once a day or more. No other activity came close, with third-place games drawing in 42% of expectant females or mothers with children under age 9.  Read More

KaratBars International

Welcome to Karatbars

Learn More About Karatbars!
Karatbars is an amazing opportunity that makes buying gold affordable AND offers an exciting way to earn a substantial income by sharing this program with others!Karatbars AdvantagesKaratbars International was founded in 2009, now in their 5th year, open in 120 countries and growing - The timing is perfect! Karatbars gold is assayed by the LBMA (London Bullion Market Association) - Certified for purity and weight!

Highest quality 999.9 gold currency bullion - Peace of mind knowing you own the very best gold! Refer others if you like who purchase gold and earn commissions - Create your future by helping others succeed and earn free gold! Commissions paid weekly to your personal Karatbars Mastercard  - No waiting for monthly checks in the mail, it's automatic each week! You decide how much gold you want and when you want it -You're in control, no minimum requirement, no autoship! Choose free gold storage at High Security and Bonded Prosegur or have it shipped directly to you - Rest easy knowing your gold is safe and secure until you want it shipped  directly to you!

A variety of collector Karatbars cards available, including a Vatican approved card with Pope John Paul II - Karatbars make great gifts! Company will buy your gold back from you and sell it at market value, and put your funds on your Karatbars Mastercard! No Enrollment Fee - Unlike so many other companies, with Karatbars there is no cost to become a member! Building wealth with gold!  You decide… To truly understand what you now have access to. visit our website Start Here

Featured Report: Beacons Land on Retailers' Holiday Wish Lists

e-Marketer

Beacons Land on Retailers' Holiday Wish Lists

Sept,16,2014
by:Staff
eMarketer projects that US retail sales will increase 5.0% in the core holiday season of November and December in 2014, an improvement over last year’s growth of 3.4%. This stronger overall retail climate, along with long-term trends toward digital commerce, will drive US ecommerce sales up 16.6%, compared with last year’s growth of 15.3%, according to a new eMarketer report, “Holiday Shopping Preview: Ecommerce Grows as Brick-and-Mortar Stores Embrace Digital.”  Read More

INC.com

Trying to Get Press Coverage for Your Small Business? Here's How

Sept,18,2014

by:  JAYSON DEMERS 

The internet has made it possible to create news releases that spread across the globe, but it's important that businesses not completely lose sight of traditional marketing media. Although consumers aren't turning to newspapers, TV, and radio as much as in years past, there's still a substantial audience for each of these media, giving small businesses a prime opportunity to gain customer business.

Local PR efforts are important whether a business has a storefront or operates solely online. Hometown media outlets are always looking for great stories about nearby businesses, especially if those businesses are doing something exciting and innovative. By reaching out to local reporters through an old-fashioned news release or story pitch, your efforts can reach customers who might not have otherwise known about you.  Read More

The Guardian 

Pay to play: the end of free social media marketing?

Sept,15,2014

by: David Moth

Marketers have been complaining for some time that organic reach no longer exists on social media and that brands have to pay for adverts if they want to engage with their target audience. These rumblings have been growing louder over the past 12 months, particularly in regards to Facebook, which some marketers claim is now little more than a glorified advertising network. However, it could be that Twitter will also become a so-called ‘pay-to-play’ network for marketers, as it recently hinted at plans to implement a news feed-style algorithm . Read More

Yankee Group 

Mobile Apps Still Fail the Privacy Test

Sept,15,2014

by: Raúl Castañón

Privacy and mobile apps just don’t seem to go together. A new study finds that most mobile apps still request too many permissions and fail to adequately explain how they collect and use users’ personal information.

PCWorld reports the study of 1,211 popular apps was conducted by the Global Privacy Enforcement Network and carried out by 26 privacy enforcement authorities in 19 countries. It found that a third of apps requested overly excessive permissions, beyond what they need to function properly. In addition, platform-specific issues, such as Android’s all-or-nothing mechanism for granting app permissions, further exacerbate the issue. One in three tested apps provided no privacy information beyond permission requests, and an additional 24% didn’t explain how the collected information was used or disclosed. Sixty percent offered too little information prior to download, and 40% didn’t tailor their privacy policies to be read on smaller mobile screens. Read More

KaratBars International

Welcome to Karatbars

Learn More About Karatbars!
Karatbars is an amazing opportunity that makes buying gold affordable AND offers an exciting way to earn a substantial income by sharing this program with others!Karatbars AdvantagesKaratbars International was founded in 2009, now in their 5th year, open in 120 countries and growing - The timing is perfect! Karatbars gold is assayed by the LBMA (London Bullion Market Association) - Certified for purity and weight!

Highest quality 999.9 gold currency bullion - Peace of mind knowing you own the very best gold! Refer others if you like who purchase gold and earn commissions - Create your future by helping others succeed and earn free gold! Commissions paid weekly to your personal Karatbars Mastercard  - No waiting for monthly checks in the mail, it's automatic each week! You decide how much gold you want and when you want it -You're in control, no minimum requirement, no autoship! Choose free gold storage at High Security and Bonded Prosegur or have it shipped directly to you - Rest easy knowing your gold is safe and secure until you want it shipped  directly to you!

A variety of collector Karatbars cards available, including a Vatican approved card with Pope John Paul II - Karatbars make great gifts! Company will buy your gold back from you and sell it at market value, and put your funds on your Karatbars Mastercard!No Enrollment Fee - Unlike so many other companies, with Karatbars there is no cost to become a member! Building wealth with gold!  You decide… To truly understand what you now have access to. visit our website Start Here

Featured Report: Experts Tell All: The 20 Laws of Sales & Marketing

Marketing Land 

Survey: 53 Pct. Like New iPhone, 33 Pct. Want The Apple Watch

Sept,10,2014

by: Greg Sterling 

Following the Apple announcements yesterday Toluna QuickSurveys conducted an online poll of 1,000 Americans about their reactions to the iPhone 6 and Apple Watch. The survey showed a positive reaction to the new iPhones but less enthusiasm for the Apple smartwatch.

Overall 53 percent of survey respondents said they liked the new phone’s design, but 27 percent gave it a thumbs down and 20 percent weren’t sure or had no opinion. The two favorite iPhone features were faster WiFi and the phabletty screen size of the iPhone 6 Plus. Read More

The Next Web

Google is pushing product ads to third-party e-commerce sites for more ‘contextually relevant results’]

Sept,09,2014
by: PAUL SAWERS

With Shopping Campaigns, Google lets merchants organize their online product inventory within AdWords, helping them create customized campaigns replete with tools to track a campaign’s performance. Now, the internet giant is inviting retailers to opt their campaigns directly into Google’s e-commerce partners’ own search results on their own sites. In real terms, this means merchants can have their own Product Listing Ads (PLAs) show up when a consumer is seeking for similar items on e-commerce sites across Google’s Search Network, which include heavyweights such as Walmart, as part of its new AdSense for Shopping.    Read More

SocialMediolopis 

3 Steps to Becoming a Content Marketing Master

Sept,11,2014

by: Stanford Smith

How do you create content that sticks in your audience’s mind? How do you offer a thought that defines the conversation for an entire industry? There are over 363 million search results for the term "content marketing," but add the word mastery to the term and the search results plummet to 4 million results. Only one result uses the term “content marketing mastery,” leaving me to wonder: if everyone wants to know how to do content marketing, why aren't we talking about how to do it well? I hope to correct that with a three-step process you can start today. Read More

HubSpot

Experts Tell All: The 20 Laws of Sales & Marketing

Sept,11,2014

by: Hannah Fleishman

The businesses that build valuable relationships with leads, prospects, and customers are the ones that have an inspired sales and marketing strategy. It's one thing to follow rules and best practices, but creating brand interactions that are thoughtful, memorable, and unique is how companies like Apple have built a community of evangelists.The problem is, 'get inspired' never seems to make it on to our to-do lists. There's always another blog post to be written, one more call with a prospect to log, and one more meeting to get through. Taking time to seek out and dive into content that gets our creative juices flowing usually falls to the wayside because it doesn't help us check off a box.  Read More  

KaratBars International

Welcome to Karatbars

Learn More About Karatbars!
Karatbars is an amazing opportunity that makes buying gold affordable AND offers an exciting way to earn a substantial income by sharing this program with others!Karatbars AdvantagesKaratbars International was founded in 2009, now in their 5th year, open in 120 countries and growing - The timing is perfect! Karatbars gold is assayed by the LBMA (London Bullion Market Association) - Certified for purity and weight!

Highest quality 999.9 gold currency bullion - Peace of mind knowing you own the very best gold! Refer others if you like who purchase gold and earn commissions - Create your future by helping others succeed and earn free gold! Commissions paid weekly to your personal Karatbars Mastercard  - No waiting for monthly checks in the mail, it's automatic each week! You decide how much gold you want and when you want it -You're in control, no minimum requirement, no autoship! Choose free gold storage at High Security and Bonded Prosegur or have it shipped directly to you - Rest easy knowing your gold is safe and secure until you want it shipped  directly to you!

A variety of collector Karatbars cards available, including a Vatican approved card with Pope John Paul II - Karatbars make great gifts! Company will buy your gold back from you and sell it at market value, and put your funds on your Karatbars Mastercard!No Enrollment Fee - Unlike so many other companies, with Karatbars there is no cost to become a member! Building wealth with gold!  You decide… To truly understand what you now have access to. visit our website Start Here

Featured Report: How to Write Blog Posts That Generate Leads

QiuckSprout

How to Write Blog Posts That Generate Leads

Sept,10,2014

by: NEIL PATEL

Do you know why I started blogging back in 2006? It was to generate leads for my consulting company. And boy, did it work well.

It worked so well that for every three blog posts I wrote, I generated one new customer that paid $5,000 a month for one year. In essence, I was generating $20,000 for every blog post I wrote.

You’re probably wondering how I did this, right? Back in 2006, I wasn’t a great blogger; I didn’t have much of a personal brand; and very few people read my blog. Yet, I was able to generate leads from my blog.   Read More

Inc.com

4 Tips for Content Marketing Success
Sept,08,2014
by: JEANNE ACHILLE
Content marketing is generating big buzz this year. It’s no surprise, because taking a systematic campaign approach to content marketing can really boost your online presence by positioning you as an authority and enhancing your search engine rankings.Be sure to define the goals of your content marketing initiatives. Campaigns should be useful and engaging and connect your brand with its target audiences by telling a story. Campaign components can vary and include anything from material that can only be accessed after a user shares contact information to social media events like Twitter chats. You can maximize impact by thinking about these four key areas. Read More

iMedia Connection

The 10 commandments for social media failure
Sept,10,2014
by: Tania Yuki
Recently, I was asked to give a talk to a room full of marketers about how to succeed in social media. It was a flattering proposal, but the truth is the success formula varies so drastically by vertical and by brand that it's hard to distill meaningfully into a few easy steps for a big crowd. So when I was asked to outline how to succeed, my response was that I couldn't. What I could do, on the other hand, was explain precisely how to fail. Social media failure can largely be attributed to a set of simple strategies, or what I call the ten commandments of #FAIL, which are sure to give you a ripping head start on the downward spiral to social media lemon-dom. Read More

Social Media Examiner

5 Tips for Running Successful Social Media Campaigns

Sept,10,2014

by: Jim Belosic

Do you use social media campaigns to engage with your customers? Do you need tips on how to create more effective campaigns? Whether you want to build better campaigns or are ready to try your first one, there are certain pitfalls you should avoid.In this article I’ll share five tips for building and running successful social media campaigns. Read More

KaratBars International

Welcome to Karatbars

Learn More About Karatbars!
Karatbars is an amazing opportunity that makes buying gold affordable AND offers an exciting way to earn a substantial income by sharing this program with others!Karatbars AdvantagesKaratbars International was founded in 2009, now in their 5th year, open in 120 countries and growing - The timing is perfect! Karatbars gold is assayed by the LBMA (London Bullion Market Association) - Certified for purity and weight!

Highest quality 999.9 gold currency bullion - Peace of mind knowing you own the very best gold! Refer others if you like who purchase gold and earn commissions - Create your future by helping others succeed and earn free gold! Commissions paid weekly to your personal Karatbars Mastercard  - No waiting for monthly checks in the mail, it's automatic each week! You decide how much gold you want and when you want it -You're in control, no minimum requirement, no autoship! Choose free gold storage at High Security and Bonded Prosegur or have it shipped directly to you - Rest easy knowing your gold is safe and secure until you want it shipped  directly to you!

A variety of collector Karatbars cards available, including a Vatican approved card with Pope John Paul II - Karatbars make great gifts! Company will buy your gold back from you and sell it at market value, and put your funds on your Karatbars Mastercard!No Enrollment Fee - Unlike so many other companies, with Karatbars there is no cost to become a member! Building wealth with gold!  You decide… To truly understand what you now have access to. visit our website Start Here