This Week's Home/Small Business Online News
The Daily Muse
4 Things Your Brand Can Learn From the Best Business Blogs
Arp,10,2013
by+Alex Honeysett
A blog is a great—and free!—way to publicize your company and directly engage with your community. But if you have a business that isn’t exactly, well, sexy, you may wonder if a blog showcasing what you do can still be beneficial.
The answer is a resounding yes. In fact, a blog can arguably be more impactful for brands in not-so-exciting industries if you’re able to build a fun, exciting experience for your current and potential clients. You’d expect a fashion retailer to have a sassy blog, but an insurance company? Now that’s interesting.
No matter what you’re promoting, here are four easy tips to create a blog for your business that will surprise and delight your audience.
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Fast Company
Ideas, not products, are the key to innovation
Apr,09,2013
by:+Kaihan Krippendorff
The third-floor screening room in a hip Singaporean bar-lined neighborhood: black walls, tall ceilings, movie projector, and a roomful of globally minded entrepreneurs. This is the moment I will most remember from my last visit to Singapore. There is a shift underway in Asia, a bubbling up of self-made entrepreneurs. Asian commerce in the past five decades was dominated by larger-than-life conglomerate builders gathering assets under unofficial government protection. But this is changing. A new generation of entrepreneurs is emerging, outthinking the old guard.
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Entrepreneur Magazine
Crowdfunding Industry On Fire: Trends to Watch
Apr,08,2013
By:+Catherine Clifford
The crowdfunding industry is already growing rapidly, and as that growth accelerates, several crowdfunding niches are expected to really take off.
Last year, 308 crowdfunding platforms across the world raised $2.7 billion, an 81 percent increase over the amount raised in 2011, according to the annual report released today from the Los Angeles based research firm, Massolution. The growth in 2012 represents an acceleration, up from 64 percent growth in 2011. Looking ahead, growth is expected to reach $5.1 billion raised in 2013, representing an expected 89 percent increase in the dollars raised, the report predicts.
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Social Media Examiner
5 Tips to Make Facebook Marketing Mobile-Friendly
apr,08,2013
by:+Jim Belosic
Do you know how your audience accesses Facebook? Do your Facebook fans see your updates on their mobile devices? According to Facebook’s fourth-quarter report, around 680 million of the company’s one billion monthly active users access Facebook from mobile devices.
It’s up to brands and businesses to make sure that any marketing efforts they add to Facebook are mobile-friendly, including custom apps, email, advertising, etc. Here are five things you can do until Facebook fine-tunes its mobile experience:
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