This Week's Home/Small Business Online News
Smart Blog on Social Media
How to ensure Facebook likes are influencing purchase decisions
Aug,09,2013
by+Ava Beck
With 67% of all American adults using Facebook, according to Pew, marketers are missing out if they don’t tap into the social media juggernaut as a vehicle for creating engagement with, and loyalty for, their brands. Smart advertisers have done this, which is why there are currently more than 15 million brands with a Facebook page. Surely, you’ve logged into your personal Facebook account and seen a business page for yourself. Do you click that famous little “like” button? Well, what if you see a page one of your friends has liked? Do you click it then?
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Social Media Examiner
Social Media Tools: How to Simplify Your Social Media Marketing
Aug,09,2013
by:+Michael Stelzner
Are you looking for a better way to manage your social activities?
Are you wondering what tools can help your social media marketing?
To discover free or low-cost tools to simplify your social media marketing, I interview Ian Cleary for this episode of the Social Media Marketing podcast.
Listen to Podcast
INC.com
5 Videos You Must Watch Before Starting a Business
Aug,06,2013
By:+ Francesca Fenzi
As any seasoned entrepreneur can tell you, starting a business is not always easy. From leadership to fundraising to recruiting, there are plenty of potholes in which you can get stuck as a fledgling founder.Luckily, you can learn from the experiences of successful entrepreneurs who were once in your shoes. Here are five videos to check out before launching your own business.
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Fox Business Small Business Center
Is TMI Killing Your Marketing Campaign?
Aug,07,2013
by:+
We’ve all been there – that moment when someone you barely know begins to share unsolicited, awkward details of their life. These kinds of experiences are enough to make you want to crawl out of your skin, right? For some reason, it appears that certain people have no filter; whatever shows up in their head, shows up in conversation.
I’m using this example, of course, as a backdrop for what I’ve observed in small business marketing and advertising – an unrestrained tendency to express way too much.
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