This Week's Home/Small Business Online News
Small Business Trends
Study Shows One “Like” Leads to Others in Social Media
Aug,15,2013
by+Joshua Sophy
If you want your content to be “liked” by others on social media, get a friend to “like” it first.
Believe it or not, there is some scientific basis for this.In fact, researchers who recently published their findings in the journal of Science say giving your content a positive vote immediately after publication makes it 32 percent more likely others will do the same.Researchers also found this content scored 25 percent higher when calculating the total amount of positive votes than content that received no votes at all when it was first published.
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Convince and Convert
How to Use Social Strategies to Drive Business Goals
Aug,16,2013
by:+Jay Baer
Brian Solis, principal analyst at Altimeter Group, joins the Social Pros Podcast this week to discuss the biggest challenge most businesses face when integrating social media and social business, plus his views on narcissism and how it affects businesses’ abilities to reach people.Read on for some of the highlights and tweetable moments, or listen to the full podcast.
Listen to Podcast
SCORE Small Business Blog
Why Every Startup Needs a Business Concept Statement
Aug,14,2013
By:+Bryan Janeczko
There is a lot of talk in entrepreneurial circles about the need to develop a business plan. And while I agree that a business plan is important for defining your strategy and the key deliverables for all stakeholders – including staff, investors, and strategic partners, I believe that way before you delve into the data, projections, and planning required of a full-blown business plan, it is important to crystallize your business idea. The best way to do that is to create a Business Concept Statement — a one-page document that defines the great idea that you’re turning into a business.
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Business News Daily
How Your Website Can Keep 'Em Coming Back
Aug,13,2013
by:+David Mielach
Nothing makes people leave your website faster than getting there and finding out you don't have relevant information to offer. Website visitors also say they are frustrated by slow load times of websites, the quality of the content on those sites and the trustworthiness of those sites. Visual appeal, ease of use and search ability are also important website features.
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