Monday, December 23, 2013

Featured Report: New House Bill Would Define Telehealth, Provide Guidelines

This Week's Healthcare Online News

iHealthbeat
New House Bill Would Define Telehealth, Provide Guidelines
Dec,20,2013
by+Staff

A new bill (HR 3750) introduced in the House would create a federal definition of telehealth and provide guidance for how states can regulate such technology, InformationWeek reports.
Background
According to a release about the bill, "there currently are 50 separate sets of rules" in different states over what types of telehealth care can be provided. HR 3750 was modeled after legislation (AB 415) recently enacted in California that broadened the definition of telehealth to include:
At-home patient monitoring; and Store-and-forward technology. In addition, AB 415, allows Medi-Cal, the state's Medicaid program, to cover doctor-patient communications that are not face-to-face.
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Modern Healthcare
Three years after final rule, CMS set to launch fingerprinting effort aimed at Medicare fraud
Dec,18,2013
by:+Virgil Dickson

The CMS plans to award a contract early next year to a company that will conduct fingerprint-based background checks for thousands of Medicare providers and suppliers each year.
The contract will come nearly three years after the agency released a final rule on the screening, which is one of several provisions in the Patient Protection and Affordable Care Act giving HHS new tools to crack down on Medicare fraud, particularly in areas of the program that have proved most vulnerable to abuse. Republicans have criticized the administration for not rolling them out faster.
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Home telehealth helps specialists reach Parkinson’s patients
MobiHealthNews
Dec,19,2013
by:+Neil Versel

“Virtual house calls” over consumer-grade webcams and mobile devices have great potential to improve the care of patients with Parkinson’s disease and other neurological disorders, new research has shown, but the lingering issues of reimbursement and physician licensure continue to hinder growth of remote consultations.
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Modern Healthcare
Uninsured, patients with public coverage have trouble finding doctors
Dec,18,2013
by:+Steven Ross Johnson

Uninsured adults and those with public health coverage have a harder time finding a primary-care physician who will take them as a patient compared with people who have private insurance, government data shows.
That raises questions about whether the healthcare system is ready to meet the increased demand that will come from the millions of Americans who will receive new private and public coverage under Obamacare.
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Friday, December 20, 2013

Featured Report: Why You Should Optimize For Customers And Not Search Engines

This Week's Home/Small Business Online News

Social Media Today
10 Perfectly Crafted Facebook Status Updates for the Holiday Season
Dec,17,2013
by+Jim Belosic

In the midst of last year’s holiday shopping madness, IBM’s Jay Henderson wrote a super detailed post on his company’s Smarter Planet blog about how social media affects holiday shopping. He concluded that social media isn’t just “another channel to have a personalized dialog with a consumer.”
The key to using social media for holiday marketing, he wrote, is motivating consumers to share their purchases, their experiences and their likes with their friends. And yet, as any business owner knows, it can be challenging to get news about your deal, your special event or your new product heard above all the rest of the online noise, especially during the holidays.
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Washington Post:Innovations
Social media desperately needs an antidote for bragging
Dec,18,2013
by:+MATT MCFARLAND

Social media has conquered the world, racking up over a billion users and even helping to unseat governments. The one thing it can’t topple: human vanity. The world is awash with gripes and tales of the annoyances of what is shared on Facebook, Twitter and other platforms. Enough of the bragging! Take this satirical mock comment from an article on the insufferable aspects of Facebook, where bragging ranks No. 1:
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Small Business NewZ
Why You Should Optimize For Customers And Not Search Engines
Dec,19,2013
by:+Lee Odden

Judging by the daily new business inquiries we get every day, there’s a groundswell of companies that have become frustrated at the lack of cause and effect data from their SEO programs.
Sure, there are workarounds for things like “not provided” keywords, but the lack of information and uncertainty about what Google will take away next is causing many marketers to diversify into other owned, earned and organic areas: social media, content marketing, online public relations, and certainly into online advertising.
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Mobile Marketer
Top 10 location-based mobile advertising campaigns of 2013
Dec,19,2013
by:+Lauren Johnson

The rise of geo-conquesting, navigational applications and an increase in sophisticated data made campaigns from Toys “R” Us, adidas and Jack in the Box stand out in the mobile space this year.
Marketers significantly beefed up their mobile advertising this year with tactics that go beyond driving in-store traffic and instead use branded apps, search and integrations into third-party navigational apps such as Waze to lure in interested consumers.
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Wednesday, December 18, 2013

Featured Report: Calling all Doctors mHealth is exploding !!

This Week's Healthcare Online News

Med City News
YouTube’s rapping doctor and Zappos’s CEO bring a new model of primary care to Las Vegas
Dec,17,2013
by+Deanna Pogorelc

As plans began coming together for Zappos.com CEO Tony Hsieh’s $350 million economic revitalization project in downtown Las Vegas, it was obvious that healthcare needed to be one of the pieces. The state has one of the highest uninsured populations, and the healthcare market was hit hard by the recession.


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Fierce Mobile Healthcare
ACO tablet program cuts patient readmission rates
Dec,16,2013
by:+Greg Slabodkin

HackensackAlliance, an accountable care organization (ACO) in Hackensack, N.J., gave its patients their own 4G tablets to better coordinate and manage their care--an investment that is paying off. The tablet program is proving to help reduce readmissions in patients with chronic heart failure (CHF), chronic obstructive pulmonary disease (COPD) and diabetes, the ACO's three leading causes of readmissions, according to an article in Becker's Hospital Review
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FierceHealthPayer
Timeline: Key healthcare deadlines for 2014 and beyond
Dec,16,2013
by:+Alicia Caramenico

Healthcare regulatory deadlines
As Affordable Care Act implementation kicks into full swing, healthcare organizations must stay on track with deadlines and schedules. While insurers have a number of deadlines on the horizon, including health insurance exchanges taking effect, hospitals and providers aren’t free from deadline pressures.
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Government Health IT
Calling all regulators! mHealth is exploding
Dec,12,2013
by:+Diana Manos

The question is how to support and encourage changes in healthcare even as it is being molded by a digital tidal wave. Policy surely can’t keep up, though the federal government and its host of volunteer advisory boards is losing sleep in a valiant effort to do so. Lawmakers and regulators are struggling, at best. And now there’s the argument over who can manage mHealth best, Congress or the FDA.
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