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Wednesday, January 29, 2014

Featured Report: Illinois seeks waiver to use Medicaid funding on housing services for some enrollees

This Week's Healthcare Online News

Modern Healthcare
Reform Update: Analysis finds disparities in success of states' exchange signups
Jan,27,2014
by+ Paul Demko
Significant disparities are developing in states' success at signing up individuals for coverage through the state and federal exchanges, according to a new analysis, and the gaps don't consistently reflect which states have embraced or opposed the Patient Protection and Affordable Care Act.
During the initial 15 weeks of the open-enrollment period, just 3% of those eligible to purchase coverage in Mississippi signed up for a plan. By contrast, 54% of those eligible to buy private coverage in Vermont purchased insurance, according to a new analysis of enrollments by the McKinsey Center for U.S. Health System Reform.
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MobiHealthNews
Survey: Doctors prefer tablets for journal articles, smartphones for most other tasks
Jan,27,2014
by:+Jonah Comstock
When it comes to reading articles in medical journals, 28 percent of physicians use tablets and 21 percent use smartphones according to a recently published study by ad agency WPP’s Kantar Media. That’s still much lower than the 74 percent that use a desktop or laptop computer or the 55 percent still reading paper journals.
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Health Insurance Exchange
Will State SHOPs Regain Footing After Stumbles?
Jan,29,2014
by:+ BRUCE SHUTAN
The Small Business Health Options Program is still very much a work in progress – or widely expected disappointment, depending on who is commenting. Such is the case even on a state level where operations enjoy a competitive leg up on the federally facilitated model.
Several state-run exchanges have faced their own share of travails, with The New York Times recently citing trouble in California, Idaho, Maryland, Mississippi, Oregon and Washington State. Moreover, paltry enrollment numbers have been reported among small businesses since Jan. 1 in New Mexico (44), Colorado (101), Kentucky (14) and Connecticut (106).
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Modern Healthcare
Illinois seeks waiver to use Medicaid funding on housing services for some enrollees
Jan,25,2014
by:+Melanie Evans
Illinois plans to ask the CMS for permission to spend $60 million in Medicaid funding to help vulnerable enrollees find and maintain stable housing.
With the waiver, Illinois would join New York and counties in Minnesota and California in recent efforts to add housing to the list of healthcare services offered to chronically ill Medicaid patients.
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Monday, January 27, 2014

Featured Report: New path to Medicare cost control

This Week's Healthcare Online News

HealthDataManagement
5 Payer Tech Trends
Jan,27,2014
by+Staff
Consumer technology for payers continues to grow at record levels and defy expectations, according to a new white paper from Chilmark Research. With an extremely challenging macro environment due to health care reform, here are 5 trends in how payers are shifting toward the digital consumers.
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Modern Healthcare
New path to Medicare cost control
Jan,25,2014
by:+Andis Robeznieks
Move over accountable care. A new contender for controlling Medicare costs has entered the arena. The Better Care, Lower Cost Act of 2014, introduced this month by Democratic and Republican sponsors in the House and Senate, offers an innovative path for the future of Medicare.
Under the bill, Medicare would cap payments for the sickest beneficiaries who enter the program, but set the cap high enough to fund teams that can focus on strategies that reduce hospital admissions and keep overall costs under the cap. It is, in essence, a shared-savings program—even though that term does not appear in the bill.
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Med City News
For hospitals, the Affordable Care Act means “right-sizing” healthcare
Jan,26,2014
by:+ Stephen T. Watson
Hospitals are on the frontline in the federal government's campaign to rein in sky-high costs while improving the quality of care under the Affordable Care Act, often coping with more requirements and less money. Federal health-care reform is encouraging reimbursement experiments aimed at replacing the traditional fee-for-service model with one that is outcome-driven.
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HealthDataManagement
New Insurance Selection Help for the Chronically Ill and Disabled
Jan,23,2014
by:+Joseph Goedert
The National Health Council, a coalition of advocacy groups serving individuals with chronic diseases and disabilities as well as their family caregivers, has launched a Web site to aid health consumers in understanding and selecting insurance coverage from health insurance exchanges.
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Friday, January 24, 2014

Featured Report: 25 Outreach Tools That Can Take Your Business To New Heights

This Week's Home/Small Business Online News

Small Business Newz
25 Outreach Tools That Can Take Your Business To New Heights
Jan,21,2014
by+Helen Nesterenko
Do you think a solid content marketing strategy exempts your brand from needing to do outreach? Sorry, but it doesn’t. Check out these 25 awesome outreach tools for your smash business strategy. We’re living in an era of content saturation. Over 2 million blog posts are published each day. Research by Technorati has found that digital influencers are quickly outpacing traditional media in terms of ability to win consumer trust. The world’s best-known bloggers have the ability to make or break their brand’s reputation with a simple Tweet to their massive audience. Perhaps most notable is the fact that blogs fall just behind retail websites in likelihood to influence purchase decisions.
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Venture Beat Mobile
65% of all email gets opened first on a mobile device — and that’s great news for marketers
Jan,22,2014
by:+J. O'Dell
While composing email on mobile phones is still a tricky mire of text prediction and flawed virtual keyboards, email reading is quickly shifting away from the desktop. According to data from the US Consumer Device Preference Report: Q4 2013 from Movable Ink, way more than half of all email — a full 65 percent — is now being accessed via mobile devices in the U.S. That’s up relatively steeply from just 61 percent for the third quarter of 2013.
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Duct Tape Marketing
Using Visual Media to Boost Your Marketing
Jan,23,2014
by:+ Clayton Wood
Visual media is emerging as a very important and powerful tool in online marketing. A survey released recently shows the presence of images as one of the deciding factors for clicking on search results. According to the survey done by Search Engine Land and SurveyMonkey, it is the fourth most important deciding factor, coming in after brand name, promos and discounts offered, and free delivery. This, along with the growing popularity of image and video-sharing social networks among users, presents a ripe opportunity for marketing in a way that entices multiple senses of your target audience.
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Mobile Marketing Watch
Infographic: Your Twitter Marketing Cheat Sheet
Jan,23,2014
by:+Michael E.
Is Twitter missing as a core component of your digital marketing strategy? For some, Twitter is critically important as a marketing tool. For others, it’s a nice but nonessential tool. Understanding which it should be for you involves first evaluating what Twitter can do for your enterprise.
To get there, one must make a comprehensive assessment of Twitter’s strengths and weaknesses. To assist in that effort, JamesTNoble has produced a new infographic that puts on the table everything you need to know about Twitter as a tool for digital marketing.
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