This Week's Home/Small Business Online News
Smart Blog on Social Media
How to tell people about your new business blog
Aug,02,2013
by+Brooke Howell
Congratulations! It’s a blog.
Whether you’re giving birth to your company’s first blog or relaunching one that went stagnant some time ago, you’re probably pretty excited. And rightfully so, because you’re engaging in a powerful marketing tactic that can help boost your website’s SEO, bring visitors to your website, solidify relationships with current customers and convince prospects you’re the right company to meet their needs.
You also probably want to hurry up and tell the world about the great content your company is creating, but don’t move too fast. It’s better to take a strategic approach and get the most out of your new blog’s initial publicity push.
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Small Business Newz
Make Video Part Of Your Social Media Marketing
Aug,01,2013
by:+ Monique de Maio
If you’re not using video in your social media marketing, what are you waiting for? The engraved invitation came back in 2006 when Google bought YouTube. In 2011, YouTube passed Yahoo to become the world’s second-largest search engine. Video is a powerful tool, and leveraging it correctly can yield amazing results for your social media marketing. Social media video is hugely popular and includes everything from Vine (Twitter’s 6-second mobile video app) to long-form videos on YouTube. According to research by Pew Internet, 71% of online Americans use social media video sites (and that study was conducted in 2011—the percentage has likely increased since then).
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Social Media Today
Is It Time to Close Your Facebook Page?
July,26,2013
By:+Alon Popilskis
Unless your organization watches its Facebook stats carefully, you may not have realized Facebook has become increasingly less accommodating to brands and companies over the course of the platform’s recent updates. Some notable business owners, like billionaire Dallas Maverick’s owner Mark Cuban, have even spoken out against Facebook’s latest changes.
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eMakerter
Nonvoice mobile activity to account for nearly 20% of media tim
Aug,01,2013
by:+Staff
Mobile has become so key to consumers’ lives that for the first time this year, time spent on nonvoice mobile activities will surpass time spent online on desktop and laptop computers, eMarketer estimates.
US adults will spend 44.4% of their overall media time with digital this year, including 19.8% on mobile—compared to 19.5% on laptops and PCs. Time spent with mobile phones and tablets, excluding voice calls, has risen from 13.5% of all media time last year, and has nearly tripled since 2011.
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