This Week's Home/Small Business Online News
Time.com
Behind the “Unlikes:” Understanding Why People Quit Facebook
Sept,19,2013
by+Maia Szalavitz
Nearly three-quarters of American adults use social media, so quitting Facebook — committing “virtual identity suicide” — isn’t easy. So why are more people considering it?
Researchers surveyed 310 people who opted out of Facebook by participating in the (online!) QuitFacebookDay.com campaign begun by users angry over the company’s privacy policies. The changes included a service that allowed people to sign their friends up to groups without their permission. Since the May 31, 2010, quit date, 40,633 people have closed their Facebook accounts.
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Social Media Examiner
Social Sharing: How to Inspire Fans to Share Your Stories
Sept,20,2013
by:+ Michael Stelzner
Do you use stories to market your business?
Are you wondering how you can get people to share your content? To learn how to inspire your fans and followers to share your stories via social media, I interview Simon Mainwaring for this episode of the Social Media Marketing podcast.
Listen to Podcast
Kikolani
32 Experts Share Their Best Blog Post Promotion Tips
Sept,17,2013
By:+Kristi Hines
In celebration of the launch of my first premium training course on how to promote your content, I asked some of the top blogging, content marketing, and online marketing experts to answer one important question.What’s your most successful method of promoting a blog post or other single piece of content? So without further ado, here are their answers!
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Inc.com
4 Ways to Turn Visitors into Buyers Online
Sept,19,2013
by:+ Neal Cabage
Imagine you could increase your website's sales volume by 20 to 30 percent without spending an additional dime on traffic acquisition. And now imagine how much you could grow your business if your margins allowed you a higher cost-per-click (CPC) or cost-per-thousand-impressions (CPM) ad spend to acquire customers while turning a profit. This is the power of conversion rate optimization.
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