Featured Report: Treating people with dignity and respect will make patient engagement easier and better

The Boston Globe

App aims to make caring for an ill loved one less onerous

May,30,2014

By: Callum Borchers

Renee Fry was fresh off a stint as deputy chief of staff to former governor Mitt Romney and was settling into a new marketing job in 2008 when she suffered a seizure and learned she had a massive brain tumor. “Your life just changes overnight,” she said. As did the lives of Fry’s mother and sister, who were thrust into the role of caretakers, helping her recover from a successful 14-hour surgery and managing the extensive rehabilitation she needed to regain motor function.  Read More 

Physician Practice Retail-based Health Clinics: A Benefit or Detriment to Patient Care?  May,27,2014 By: Staff
For many patients, the convenience and quick service provided by retail-based clinics (RBCs) is difficult to resist. But is it a healthy way to receive and provide patient care? In a recent Practice Notes blog, practice administrator Lean Didomenico McCallister, wrote that while such clinics have their drawbacks, they also provide useful alternatives to her practice's patients.  Read More 

HealthDataMangement Web-Based Counseling a Cost-Effective Approach for Heart Disease

May,29,2014

By: Greg Goth

Web-based and live counseling programs can effectively reduce incidents of heart disease for patients at high risk for the disease, and Web-based programs are particularly cost-effective, according to research from the University of North Carolina at Chapel Hill.UNC officials say the work adds to a growing body of evidence suggesting that nontraditional approaches to healthcare are becoming ever more important in managing health and disease. Read More

Med City News Treating people with dignity and respect will make patient engagement easier and better May,29,2014 by: Lisa Goren 
All it takes is a single visit to the doctor’s office to place one’s pride and self-esteem a dozen notches below baseline. I didn’t think much of my appointment, knowing it was just a routine scan at the dermatologist’s office, a new annual pilgrimage resulting from a diagnosis called Middle Age. Entering the room, the medical assistant asked me to undress and, as is customary, pointed to the gown and the sheet that would further preserve my dignity. She instructed me to tie the gown in the back and then she promptly left. Read More

KaraBars International

Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.

Featured Report: Are You Wasting Your Time on Twitter? Four Ways to Make It Count

This Week's Home/Small Business Online News

Marketing Profs
Are You Wasting Your Time on Twitter? Four Ways to Make It Count
May,27,2014
by+Sonja Jobson 

You've just sent your latest tweet out into the giant black hole known as the Twitter stream.Now what?Are you confident that the time you devote to marketing on Twitter actually pays off? And if it is paying off, how exactly I've met more than a few frustrated small-business owners who want to take advantage of all the great benefits social media marketing offers, but they just don't know whether their time investment will get them anywhere.

Read More

Government Executive

House Defense Bill Would Raise Small Business Contracting Goals

May,27,2014
by:+Charles S. Clark

The defense policy bill that cleared the House May 22 is controversial for multiple reasons, most stemming from its rejection of many of the Obama administration’s cost-cutting proposals in troop compensation, military bases and weapons systems.
But deep inside the 700-plus page National Defense Authorization Act are also provisions to open more federal contracting opportunities to small businesses, and some of these measures are troubling to major contractors. Read More

Mobile Marketing Watch

Mobile Marketers: Are You Near Me Now?

May,27,2014
by:+Michael Essany

It was more than a decade ago that the ubiquitous phrase “Can you hear me now?” invaded American consciousness. Back then, cell users were asking the questions. Today, it’s mobile marketers. And the question they’re asking is: “Are you near me now?”  Read More

Small Biz Club

5 Tips for Saving Money That You Haven't Tried Yet

May,27,2014 by:+Staff

Small savings can often lead to large differences in the bottom line of any business, which is why so many business owners consistently look for creative ways to save money. If you can somehow manage to do more while spending less, you will probably see more success in the long run. The goal is to run your business in the black, and being fiscally responsible is the way to accomplish it.

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KaraBars International

Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.

Featured Report: Two Secrets to How Small Businesses Can Win More Sales

This Week's Home/Small Business Online News

DuctTape Selling
Two Secrets to How Small Businesses Can Win More Sales
May,05,2014
by+Mike Schultz
Selling at a small business isn’t easy. The bigger companies have brands that help them open new doors and win competitive sales. They have strong marketing support. And often they have deep pockets and aren’t afraid to use them. However, small businesses can leverage an advantage that is more powerful than any of these. This advantage? The power of ideas.
It may sound corny, but it’s true. Harnessing the power of ideas is a huge advantage for many small businesses. That is, if they’re willing to do it. How do we know?
Read More

Marketing Profs
Four Email Marketing Tips to Help You Get the Most Out of Gmail
May,19,2014
by:+Edward Touw
In the past few years, Gmail has been making a lot of waves in email marketing: priority inboxes, promotions tabs... Every new release seemed intended to make life harder for email marketers.
But if we all just stop complaining for a minute, we might be able to see that we're being offered lots of hidden opportunities. Here are four email marketing tips to help you get the most out of Gmail.
Read More

Socially Stacked
Facebook Reach has Plummeted. Here’s How to Reach Fans Now.
May,20,2014
by:+ShortStack
When Facebook changed its algorithm again, many brands — we’re betting MOST brands — noticed a major decrease in their organic Facebook reach. It used to be around two percent and now it’s closer to one percent. While this is undoubtedly frustrating, we’ve focused our attention on working with the new Facebook reality instead of fighting against it (and/or complaining about it!).
Read More

BizReport
Extole: How to build referrals weekly, monthly, quarterly
May,19,2014
by:+Kristina Knight
Email can be one of the strongest referral avenues for many retailers, but not all brands are using all three top-performing streams - the promotional email, the transactional email and the welcome email to build referral traffic. Welcome emails are just that - a welcome from the retailer to the consumer who has signed up for a list. The key with welcome emails is to include an area to tell the subscriber how to earn rewards or discounts by referring their friends.
Read More

KaraBars International

Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.

Featured Report: 2014 Social Media Marketing Industry Report

This Week's Home/Small Business Online News

Social Media Examiner
2014 Social Media Marketing Industry Report
May,19,2014
by+Michael Stelzner
Do you wonder how your peers are using social media?
Wondering if you should focus on Instagram or podcasting, or put more effort into blogging?In our sixth annual social media study, more than 2800 marketers reveal where they focus their social media activities, which social tactics are most effective and how content plays a role into their social media marketing.
Read More

Los Angeles Times
Kiva Zip microlending program hopes to be the Lyft or AirBnB of finance
May,14,2014
by:+TIFFANY HSU

Microlending nonprofit Kiva.org hopes to do for small-business financing in Los Angeles what Lyft has done for transportation and AirBnB has done for lodging – take it to the people.The organization is partnering with the city of Los Angeles on the local launch of its Kiva Zip pilot program, which enables individuals to make small loans directly to entrepreneurs. Read More

Entrepreneur
How to get started on your first marketing video
May,17,2014
by:+MIKAL E. BELICOVE
Q: How do I make videos for my business when I've never shot anything before?
A: Look at you, stepping out of your comfort zone. It's a smart move: Studies show that online shoppers who view video are nearly twice as likely to make a purchase as nonviewers. On Facebook, videos are shared 12 times more than links and text-based posts combined.
Read More

Web Pro News
Here’s Why Pinterest’s New Funding Is Good News For Your Business
May,16,2014
by:+Chris Crum
Pinterest has reportedly raised a new $200 million round of funding, valuing the company at $5 billion. Investors are apparently impressed with the direction the already popular visual social media site is taking, which includes new native ads and enhancements to the search experience.
Read More

KaraBars International

Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.

Featured Report: 10 Must Read Books for Business Owners

This Week's Home/Small Business Online News

Site Pro News
10 Must Read Books for Business Owners
May,12,2014
by+ Tina Courtney-Brown
Almost all of us have found deep inspiration for how to run our businesses deep inside the pages of a stellar book. But almost none of us have time to find the next great business opus.
Team building and corporate events company TravelOutThere recently took on the laborious task of identifying the top 10 books targeting small business owners, and the results are truly inspiring. Each of these books targets an integral aspect of running a business in today’s dynamic world, and they represent the true must-reads for this generation of business leaders. Some are modern classics, others are new literary forces. If you read nothing else this year, queue up these winners
Read More

SmartBlog on Leadership
Learn to tell a good story
May,09,2014
by:+John Baldoni
All of us love a good story. So my advice to leaders is to make good use of them. Good stories can do three things: inform, involve and inspire. Good stories give use hope in times of trouble.
A leader picks the right story at the right time to drive her point home, leaving no doubt about the importance of an initiative and its effect on the organization. It’s up to a leader to use stories to dramatize urgency and humanize events — so that listeners become followers.
Read More

The New Yorker
EPIC FAILS OF THE STARTUP WORLD
May,19,2014
by:+JAMES SUROWIECKI
We live in the age of the startup. It’s never been easier to build a product and start a company. And, thanks to the boom in angel investing and crowdfunding, it’s never been easier for startups to raise money. The analytics firm CB Insights logged more than seventeen hundred seed-investment deals in the U.S. tech industry in 2012, more than three times the number from three years earlier. But there’s a catch: starting a company may be easier, but making it a success isn’t. Competition is fierce, profits are scarce, and venture capitalists aren’t generous when it comes to later stages of funding.
Read More

Small Business Trends
How to Strengthen Your Social Media Content Marketing Strategy
May,14,2014
by:+William Johnson
Setting up a Twitter account or a Facebook page is not a difficult task. However, fostering authentic conversation with a community through those networks without the right social media content marketing strategy – is not. Content runs the social Web. It is what gives your brand something to talk about with your customers, current and prospective. The evolution of content marketing has opened more avenues to reach your targeted audience. They can read or view your content through RSS feed, blogs, infographics, videos, and other forms of digital content.
Read More

KaratBars International

Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.