Monday, June 16, 2014

Featured Report: 5 Social Media Dashboard Benefits to Help Marketers


Social Media Examiner

5 Social Media Dashboard Benefits to Help Marketers

June,16,2014
By: Dan Virgillito

Are you using the right social media dashboard? Do you know which tools you need? In this article you’ll discover five benefits of social media dashboards to get the best return on your efforts. Managing your social media accounts can be a time- and resource-intensive endeavor. Those companies that don’t recognize and accommodate the time it takes to manage social media efforts end up turning their social accounts into ghost towns. Don’t let that happen to you. 
Read More




Fox Small Business Center
Should you make your business an LLC? 

June,13,2014
by: Bonnie Lee

If you're thinking of structuring your business as a limited liability company, seek out advice from lawyers and tax experts before moving ahead, writes Bonnie Lee, owner of Taxpertise. Forming an LLC may help you to protect your personal assets, but there are also costs involved, Lee writes Read More




Telecompetitor

iGR: Increased Spending by Customers Using Free Wi-Fi Seen by 50% of Retailers

June,11,2014
by: Andrew Burger

Retailers and other consumer-facing businesses are seeing the benefits of offering complimentary, so-called amenity Wi-Fi, according to a market research report from Devicescape, which calls itself the “operator of the world’s largest Wi-Fi service platform.”
Results of a survey of over “400 small, consumer-facing businesses across the U.S.” offering complimentary Wi-Fi showed improvements in foot traffic, time on premises and customer spending, among other key metrics, according to a Devicescape news release.  Read More


Ad Week
Social and Native Ads Are More Effective Than Email, Study Says
June,10, 2014
by: Christopher Heine
Marketers say that social media ads and native promotions are better for brands than email, according to Millward Brown Digital's study for MediaBrix. When asked what ad types "meet their digital branding objectives," those surveyed—who could make multiple selections—answered with the following frequency: social (51 percent); native (46 percent); email (36 percent); paid search (23 percent); mobile Web (23 percent); "emotionally targeted" in-game (20 percent); mobile in-app (20 percent); programmatic (18 percent); regular in-game (14 percent); text messaging (12 percent); and ads purchased directly from websites and blogs (11 percent).



KaratBars International



Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.



Friday, June 13, 2014

Featured Report: 1.7 million Americans stuck in Medicaid limbo from backlogged applications



Med City News

1.7 million Americans stuck in Medicaid limbo from backlogged applications

June,09,2014
 

While an unprecedented 6 million people have gained Medicaid coverage since September, mostly as a result of the Affordable Care Act, more than 1.7 million more are still waiting for their applications to be processed—with some stuck in limbo for as long as eight months, according to officials in 15 large states. The scope of the problem varies widely. California, the most populous state to implement the health law’s expansion of Medicaid, accounts for a lion’s share of the backlog with 900,000 applications still pending as of early June. The next biggest pileup is in Illinois, with 283,000 cases, while New York has no backlog at all.Read more: 








HealthDataManagement
AMA Pushes Telemedicine Payment Guidelines


June,12,2014
By:Greg Slabodkin


At its annual meeting, the American Medical Association approved a list of guiding principles for ensuring the “appropriate coverage of and payment for telemedicine services.”
The principles are meant to foster innovation in the use of telemedicine, protect the patient-physician relationship and promote improved care coordination and communication with medical homes, according to the association. Read More



FierceHealthPayer
AHIP Institute 2014: 'Unleash the power of consumers'

June,12,2014
by: Dina Overland
The health insurance industry must "unleash the power of consumers" to foster a real relationship between patients and their providers, Mark Ganz, CEO of Cambia Health Solutions, said during the AHIP Institute 2014 opening session today in Seattle. "Health insurance shouldn't be a necessary evil but a trusted partner," he said. To do that, Ganz added, insurers must "utterly transform healthcare" by completely focusing on customers.


FierceHealthIT
AMA telemedicine policy emphasizes in-state licensure, in-person visits

June,12,2014
by: Dan Bowman
Patient safety and care quality is a primary focus of a telemedicine policy adopted by the American Medical Association this week. It errs on the side of caution in its recommendations, calling for in-person consults in some cases, for example.
The policy calls for a "valid patient-physician relationship" by way of an in-person consultation for services that otherwise would require face-to-face examinations before continuing treatment via telemedicine. Additionally, the policy recommends that doctors delivering telemedicine be licensed in the state where a patient is receiving treatment.  Read More 


KaratBars International



Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.



Wednesday, June 11, 2014

Feature Report: What Should My Business's Mobile App Include?

Small Biz Club

What Should My Business's Mobile App Include?

June,05,2014
by: Staff
Are you toying with the idea of developing a mobile app for your business? Do you think a mobile app would benefit your business but you're stuck as to what it should include?  With the rapid development of technology, more companies are utilizing multi-channel retailing in order to maximize their sales and exposure. Read More








Site Pro News

8 Powerful Tactics to Boost Your LinkedIn Presence

June,11,2014
By: Tina Courtney-Brown 

According to the LinkedIn blog, this social platform powerhouse now boasts over 300 million members. 187 million unique visitors access the site each month, from over 200 countries and territories. There are 3 million business pages, with over 1.2 million products or services showcased. Read More






HubSpot

How To Write Emails Prospects Want To Respond To [SlideShare]

June,10,2014
by: Michael Pici
When you write sales emails all day every day ... it's easy to get sloppy. 
So I started studying what was and wasn't working to help improve my own sales email strategy. I also read what "the experts" had to say to compare and contrast their pitches with my own experiments. I ended up gathering enough information to understand how to write my emails so that my prospects actually responded to them. Read More








Ad Week

Pinterest Users Don't Mind Ads—Up to a Point


June,03,2014
by: Staff
If you think the only people using Pinterest are moms and craft hobbyists, think again. While your typical Pinterest user is likely female (14 percent are men), they're a more tech-savvy audience that trends toward higher incomes—and they're using the site for shopping as well as DIY projects. When it comes to ads, Pinthusiasts said they were concerned that poor execution could damage the authentic, organic feel of the site—but if brands add value with their messaging, advertising would be OK. Read More 







KaratBars International



Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.



Monday, June 9, 2014

Featured Report: Email Marketing: One good reason to segment your list


Marketing Sherpa
Email Marketing: One good reason to segment your list
June,06,2014
by: Matthew Hertzman

I am a frequent shopper at J. Crew. It is a great brand and I even have one of the store credit cards with the absurd interest rate because I‘ve shopped there to the point that I’ve convinced myself the perks far outweigh the costs. After all of my online purchases and in-store interactions, I would love to think J. Crew has a tremendous amount of data on my purchase history. So when I recently received an email from J. Crew that challenged those beliefs, I wanted to share it in this MarketingSherpa Blog post as a great example of why segmentation is so vital in today’s marketplace. Read More





Social Media Examiner

7 Ways to Increase Your Blog’s Social Media Shares

June,06,2014
by: Jim Wang

Are your blog posts irresistibly sharable? Do you want more people sharing your content across social channels? Blog posts are the hub of your social media presence.In this article you’ll discover how to use your blog to improve social media shares on Facebook, Twitter and Pinterest. Read More



Site Pro News

Master SEO Using Google’s Top Search Tricks

June,09,2014
by: Tina Courtney-Brown

Google has a few tricks up their sleeves, and you probably aren’t using them. If you want to master the game of SEO, you ought to also be an expert searcher. The more you know about how the search engine allows folks to access the content they’re looking for, the more you know about peoples’ search patterns. Put this all together, and you can see how your business measures up. Read More



Socially Stacked
Why Organic Reach on Facebook is Declining: Straight from the Horse’s Mouth 
June,06,2014
by: Staff

“*&^$)!!)&!! What has happened to my organic reach on Facebook?” is a question that many, if not most, Facebook Page admins have been asking themselves for months now. Turns out that they’ve also been asking Facebook. To help us all make sense of what’s been happening, Brian Boland, who leads the Ads Product Marketing Team at Facebook, answered users’ questions about the decline in organic reach. Read More


KaratBars International



Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.



Friday, June 6, 2014

Featured Report: Facebook Puts Everyone On Notice About The Death Of Organic Reach



Forbes
Facebook Puts Everyone On Notice About The Death Of Organic Reach

June,06,2014
By:  
Facebook’s Brian Boland has taken to a Facebook blog to talk about the decline of a post’s organic reach in the social network. In his role as ‎VP Ads Product Marketing, he walked through the implications as organic reach becomes a less effective engagement tool.A post’s organic reach reflects how often it will be seen without any further help from either the Facebook algorithm or paid-for engagement. Read More


Bloomberg
Pinterest Rolling Out Self-Service Advertising

June,05,2014
by: Sarah Frier

Pinterest Inc., which was valued at $5 billion last month, is opening up its advertising to all users as the scrapbooking website seeks additional revenue.The 4-year-old startup, which first started making money off of marketers in May, is testing a new program where any person or business can pay to promote their posts, known as pins, so they get viewed by more Web users, the San Francisco-based company said in a statement today. Read More


Business News Daily

Customer Engagement: 3 Essential Tips for Small Businesses

June,05,2014
By: Nicole Fallon
As a small business your website is often the first place consumers will go to find you. Your site is your chance to make a good first impression on potential leads and bring back existing customers. If you want to accomplish this, it's important to make sure your website keeps its visitors interested and engaged. Most brands are aware of the need to create an engaging Web presence, but smaller ones typically don't think they have the time or to constantly update their website with fresh, new content, or even create a website at all. Read More



Site Pro News
Social Apps and Tools to Help Transform Your Business

June,06,2014
By: Tina Courtney-Brown

The social space is as dynamic as a politician’s promises – it changes. A lot. Keeping up with social media marketing trends is literally a full-time job.If you’re like most companies, learning to use the social scene to boost sales and revenues is a priority, but hardly an exact science. As marketers, we are only as wise and savvy as our tools allow, so staying on top of new trends and apps for social media is essential to success. Read More



KaratBars International



Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.



Wednesday, June 4, 2014

Featured Report: 3 tactics to make your content marketing more effective


Inc.
3 tactics to make your content marketing more effective

 
June,04,2014
by: MICHELLE MANAFY
Many business owners find themselves strapped for time or cash or both. So the need to engage in content marketing to promote products and services--it can be pretty daunting. Small businesses aren't alone when it comes to this problem, either. Some of the biggest companies and brands have teams hard at work trying to get their content marketing figured out.






Small Biz Club

5 Ways to Protect Your Small Business on the Internet

June,04,2014

by: Staff
The Internet can be an incredible platform and resource for small business owners in all industries. On the other hand, it can be one of the most risky tools you ever use. 1800Accountant offers these helpful hints on protecting a business online: Read More



Advertising Age

Facebook Courts Small Business: 'We Don't Want to Take a Ton of Money'


June,04,2014
By: Mark Bergen

If you run a small business, Facebook wants some face time with you. And maybe just a few of your ad dollars."We don't want to take a ton of money," Dan Levy, Facebook's director of small business, told a crowd of around 350 small business owners assembled in Manhattan on Tuesday morning. "We want to take the money that helps you grow your business."   Read More


Social Media Examiner
8 Types of Twitter Cards Businesses Are Using

June,04,2014
By: Kristi Hines
Do you know what a Twitter card is?  Do you wonder which one is a fit for your business?  Twitter cards enrich your tweets with additional content, media and calls to action.  In this article I'll share eight types of Twitter cards, how to install them and their analytics options...  Read More




KaraBars International



Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.


Monday, June 2, 2014

Featured Report: Do you have the right social tools for the job?



SmartBlog on Social Media

Do you have the right social tools for the job?



May,30,2014, 2014
By: Maren Hogan 
That’s what I always tell new hires at my agency, because no matter how hard B2C marketing gets, it can feel like it’s nothing compared to marketing to the enterprise. So what social tools can help do the heavy lifting for B2B? You might be surprised by the number of tailor-made tools out there for communication and engagement. Here are some recommendations based on six goals for B2B marketers  Read More







e-Marketer

Females Press the Pin Button

June,02,2014
By: Staff

eMarketer expects the number of US Pinterest users to climb 15.0% this year, reaching 40.1 million consumers, or 15.9% of the population. Women will make up an overwhelming majority of this group, with 34.1 million female users accounting for 85% of the total audience. Read More






Web Pro News

What Brands Are Doing Wrong With Visual Social Media


May,29,2014
By: Chris Crum 
In case you haven’t noticed, consumers on the Internet are doing a lot of their online communication through visuals these days. People are sharing roughly 1.8 billion photos every day just on Facebook, Snapchat, Instagram, and WhatsApp. But image sharing reaches far beyond personal photographs and these particular services, and brands are waking up to this fact. Read More



Mobile Marketing Watch


May,30,2014
By: Michael Essany
Okay, email marketer mavens: forget that “awesome” in the headline of this story. It was a mistake. So were the exclamation points. The awesome word is a no-no, according to Christopher Ratcliff, a writer at Econsultancy, a company which advises internet marketers on a wide variety of topics. So are excessive exclamation points and other subject line madness. His recent internet screed, “45 words to avoid in your email marketing subject lines,” is — frankly — spot on.  Read More



KaraBars International



Welcome to Karatbars
Karatbars International GmbH specializes in the sale of small 999.9 pure gold bars and gift items. We offer unique product lines, including specialty collector’s items that celebrate special moments such as the Birth of a baby, Weddings, Easter, Christmas and Birthdays. Karatbars has steadily expanded its product line by using the highest standards in the industry for gold production. Karatbars also offers a line of limited edition or privately branded collector gold cards. Collector cards, especially rare limited edition cards, will often appreciate over the market value of gold.