Blog It
How to Turn that Customer into an “Evangelist”
July,04,2014
by:
New customers have a tendency to evolve through three phases once they decide to buy from you.Initially they feel very excited about their decision, before going through a learning curve where they may struggle with blending in your products/services.Finally, they begin to experience the value that you provide and the relationship settles down and finds its own balance. Read More
Social Media Examiner
Social CRM: How Marketing Can Benefit From Social Media and CRM
July,04,2014
by Michael Stelzner
Do you want to know more about your customers and prospects so you can serve them better? Are you wondering what social CRM is and how your business can benefit from it? To learn how social CRM can help marketers, I interview Kyle Lacy for this episode of the Social Media Marketing podcast. Read More
HubSpot
July,03,2014
by: Sam Kusinitz
Landing pages exist to serve one purpose: to get people on your website to convert to the next stage in the buying journey. Although their purpose is simple enough in theory, actually creating a successful landing page requires detailed planning and creative testing.
Regardless of what your business is selling or the conversion action you hope to instigate, it's helpful to get inspired by seeing what other great landing pages look like. And because there's no one "right" way of doing a landing page, you need to check out examples from lots of different industries for different stages of the buying process. Read More
Site Pro News
Ads on Fire: The Secrets to Viral Marketing
July ,04, 2014
by: Tina Courtney-Brown
The elusive quest to create a truly viral ad campaign is always top of mind for marketers. If an ad or marketing campaign really resonates with the masses, a brand can go from zero to hero in as little as a week. There’s a highly honed craft to creating a viral ad campaign, not the least of which includes insane creativity and total marketing expertise.
There are, however, some tried and true viral tricks of the trade that, if practiced with intention and finesse, can help improve your viral odds. For assistance in compiling this list of expert tips, I consulted Alexander Debelov, the CEO of Virool.com. Read More
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