Welcome to Home/Small Business Online Blog: January 2014

Friday, January 31, 2014

Featured Report: How To Get What You Want From Your Business

This Week's Home/Small Business Online News

Intuit Small Business Blog
Surprise! A Desktop PC May Be a Better Investment Than a Laptop
Jan,29,2014
by+Bill Snyder
Here’s a product you don’t hear much about anymore: the desktop PC. Yawn, right? Although the big, boring, and boxy device may seem as dead as the VCR, don’t be so quick to give it a thumbs-down. Any technology you buy for your small business should be justified by its potential return on investment and not its “coolness” factor.
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B2B Marketing
B2B experiences mobile growth
Jan,29,2014
by:+Staff
US B2B mobile click share growth has outpaced healthcare, retail, travel, real estate and consumer services in the last quarter, increasing by 178.4 per cent on smartphones and by 30.9 per cent on tablets quarter over quarter(QoQ), according to the State of Paid Search Report for Q4 2013 published by The Search Agency.
The report also revealed that mobile has continued to gain market share over desktop in the quarter, with one-fifth of all clicks coming from smartphones, and one-eighth coming from tablet devices. Overall impressions increased 28.3 per cent year over year (YoY), but decreased by 5.2 per cent QoQ.
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Small Business Newz
How To Get What You Want From Your Business
Jan,30,2014
by:+Jim Connolly
If you have been struggling to get the results you want from your business, this marketing tip could be just what you’re looking for. As you may have already discovered, the marketplace doesn’t really care about what you want.Your family cares. Your friends care. I care… however, the marketplace cares about what it wants — not what you want. So, how do you get what you want from your business?
It works like this: You can get whatever it is you want, providing you look at things a little differently. Instead of focusing on how your business will generate the revenues or profits you want, you need to focus on what the marketplace wants. You then align what the marketplace wants, with what you want.
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Social Mediolopis
Search Engine Marketing Guide: 9 Steps to Grow Your Business
Jan,30,2014
by:+Juan Pablo Castro
If you followed our blog throughout the last year you probably noticed that we had placed a lot of emphasis on one huge and important topic: Search Engine Marketing. We created 9 different chapters that explains step by step how to run and set up a successful Pay-Per-Click Campaign whether you’re a Small Businesses, or even if you don’t have any experience on the SEM field at all.
So we’ve decided to compile all of these posts into one simple Ebook so you can download it and keep it handy for whenever you may decide to launch a PPC campaign. Is it time to step out and bring some real growth to your business? Well, if so, grab your free copy here!
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Wednesday, January 29, 2014

Featured Report: Illinois seeks waiver to use Medicaid funding on housing services for some enrollees

This Week's Healthcare Online News

Modern Healthcare
Reform Update: Analysis finds disparities in success of states' exchange signups
Jan,27,2014
by+ Paul Demko
Significant disparities are developing in states' success at signing up individuals for coverage through the state and federal exchanges, according to a new analysis, and the gaps don't consistently reflect which states have embraced or opposed the Patient Protection and Affordable Care Act.
During the initial 15 weeks of the open-enrollment period, just 3% of those eligible to purchase coverage in Mississippi signed up for a plan. By contrast, 54% of those eligible to buy private coverage in Vermont purchased insurance, according to a new analysis of enrollments by the McKinsey Center for U.S. Health System Reform.
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MobiHealthNews
Survey: Doctors prefer tablets for journal articles, smartphones for most other tasks
Jan,27,2014
by:+Jonah Comstock
When it comes to reading articles in medical journals, 28 percent of physicians use tablets and 21 percent use smartphones according to a recently published study by ad agency WPP’s Kantar Media. That’s still much lower than the 74 percent that use a desktop or laptop computer or the 55 percent still reading paper journals.
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Health Insurance Exchange
Will State SHOPs Regain Footing After Stumbles?
Jan,29,2014
by:+ BRUCE SHUTAN
The Small Business Health Options Program is still very much a work in progress – or widely expected disappointment, depending on who is commenting. Such is the case even on a state level where operations enjoy a competitive leg up on the federally facilitated model.
Several state-run exchanges have faced their own share of travails, with The New York Times recently citing trouble in California, Idaho, Maryland, Mississippi, Oregon and Washington State. Moreover, paltry enrollment numbers have been reported among small businesses since Jan. 1 in New Mexico (44), Colorado (101), Kentucky (14) and Connecticut (106).
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Modern Healthcare
Illinois seeks waiver to use Medicaid funding on housing services for some enrollees
Jan,25,2014
by:+Melanie Evans
Illinois plans to ask the CMS for permission to spend $60 million in Medicaid funding to help vulnerable enrollees find and maintain stable housing.
With the waiver, Illinois would join New York and counties in Minnesota and California in recent efforts to add housing to the list of healthcare services offered to chronically ill Medicaid patients.
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Monday, January 27, 2014

Featured Report: New path to Medicare cost control

This Week's Healthcare Online News

HealthDataManagement
5 Payer Tech Trends
Jan,27,2014
by+Staff
Consumer technology for payers continues to grow at record levels and defy expectations, according to a new white paper from Chilmark Research. With an extremely challenging macro environment due to health care reform, here are 5 trends in how payers are shifting toward the digital consumers.
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Modern Healthcare
New path to Medicare cost control
Jan,25,2014
by:+Andis Robeznieks
Move over accountable care. A new contender for controlling Medicare costs has entered the arena. The Better Care, Lower Cost Act of 2014, introduced this month by Democratic and Republican sponsors in the House and Senate, offers an innovative path for the future of Medicare.
Under the bill, Medicare would cap payments for the sickest beneficiaries who enter the program, but set the cap high enough to fund teams that can focus on strategies that reduce hospital admissions and keep overall costs under the cap. It is, in essence, a shared-savings program—even though that term does not appear in the bill.
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Med City News
For hospitals, the Affordable Care Act means “right-sizing” healthcare
Jan,26,2014
by:+ Stephen T. Watson
Hospitals are on the frontline in the federal government's campaign to rein in sky-high costs while improving the quality of care under the Affordable Care Act, often coping with more requirements and less money. Federal health-care reform is encouraging reimbursement experiments aimed at replacing the traditional fee-for-service model with one that is outcome-driven.
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HealthDataManagement
New Insurance Selection Help for the Chronically Ill and Disabled
Jan,23,2014
by:+Joseph Goedert
The National Health Council, a coalition of advocacy groups serving individuals with chronic diseases and disabilities as well as their family caregivers, has launched a Web site to aid health consumers in understanding and selecting insurance coverage from health insurance exchanges.
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