This Week's Home/Small Business Online News
Small Business Newz
Solving the Most Frustrating Part of Marketing
June,13,2013
by+John Jantsch
I’ve spent the better part of the last 10 years telling any small business owner that would listen that marketing isn’t really that complicated.
What’s complicated and frustrating about marketing perhaps is how small business owners and those that work in the field of marketing think about it.
The Marketing Hourglass Marketing is just a system and, operated as such, it isn’t any different from many of the other systems needed to run a business. A system creates control, a system guides priorities, a system creates process, a system generates accountability and a way to measure and win the game.
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Entrepreneur.com
4 Ways to Turn Online Relationships Into Valuable Business Contacts
June,11,2013
by:+Lewis Howes
It can be easy to become "friends" or "connected" with someone in a digital world, but it requires thought and strategy to convert social media connections into rewarding business relationships. As a business owner, what's the sense in having droves of followers and connections if you aren't able to turn them into paying customers? Here are five steps to turning your online relationships into real world success:
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Mobile Marketing Watch
Yet Another Reason to Embrace Mobile Marketing
June,12,2013
By:+Michael
While the rate of engagement with mobile ads grows stronger with each passing year, online display ads are having an opposite experience, according to a new report from comScore.
The latest data shows that 54% of online display ads shown in thousands of campaigns measured by comScore between May 2012 and February of 2013 “weren’t seen by anyone.”
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Intuit Small Business Blog
How to Accelerate Cash Inflows and Delay Outflows
June,10,2013
by:+Robert Moskowitz
With lesser reserves and fewer financial alternatives than corporate competitors, small businesses should prepare for the kinds of fluctuations in revenue that could prompt cash crises.
It’s wise to put together a set of policies that can help you cope with any cash shortages and keep your company afloat long enough for sales and profits to ramp back up.
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